Ford’s Bronco has been riding the wave of success in the US automotive market, now in its fourth model year since its revival. However, global supply chain constraints and high demand led to the discontinuation of the entry-level Bronco Base trim, making the 2-Door Bronco Big Bend the new starting point at $39,130. With a range of trims and special editions, two- and four-door models, and various powertrain options, the Bronco has been a formidable competitor to the likes of the Jeep Wrangler and Toyota 4Runner.
Yet, challenges lie ahead as Jeep has updated the Wrangler for the 2024 model year, starting at just over $32k. Additionally, rumors suggest Toyota might introduce a new generation 4Runner in 2025. To stay competitive, Ford may need to update the Bronco for the 2025 model year. While there’s uncertainty about real-world changes, the digital realm has provided imaginative insights. The AutomagzPro YouTube channel, using AI-assisted CGI, envisions a virtual facelift and introduces the idea of a Ford Bronco Hybrid SUV.
In terms of styling updates, it remains speculative whether Ford will make significant changes during the mid-cycle refresh. The YouTube channel presents two different options for reworked LED headlamps and taillights. As for the Bronco Hybrid, rumors have circulated since 2020, and while nothing is confirmed, it could potentially feature the powertrain from the F-150 PowerBoost hybrid. This move aligns with Ford’s efforts to make hybrid technology accessible to a broader audience. Alternatively, the Bronco Hybrid might embrace a plug-in hybrid (PHEV) configuration, leveraging the Ranger Plug-in Hybrid setup to compete with the Jeep Wrangler 4xe.
As the automotive landscape evolves and competitors make strategic moves, Ford’s response in the form of a refreshed design and a hybrid option could shape the Bronco’s continued success in the market. Whether these digital imaginings align with Ford’s actual plans remains to be seen, but they spark anticipation and speculation among enthusiasts eagerly awaiting the next chapter in the Bronco’s evolution.
Photo: AutomagzPro / Youtube